Editorial Policy

Editorial Policy

How counciltaxes.org/ Is Researched, Written, Verified, and Maintained

This is the longer, honest version of how this site actually gets made. It explains where our information comes from, how we check it, who reviews what, and what happens when we get something wrong. We publish it so readers can judge our work the same way they would judge any other reference source.

Effective Date25 April 2026
Last Updated25 April 2026
ReviewedQuarterly
Ownercounciltaxes.org/ Editorial

1. Editorial Mission

The mission of counciltaxes.org/'s editorial work is straightforward. A UK household with a council tax question should be able to find a correct, useful answer in under sixty seconds, with the relevant rule explained in plain English, the right official source linked, and a step-by-step explanation of what to do next.

Every editorial decision on the Site is measured against that standard. If a section of a guide does not help a reader actually answer their question or take an action — if it is filler, vague advice, or aggregated content with no verification behind it — it does not belong on the Site, and we remove it.

What we are trying to be.

The first place a UK household goes when they have a council tax question — written in plain English, sourced from primary government and council material, with the working link to take action sitting next to the explanation.

2. Content Standards

Every guide on counciltaxes.org/ must meet a defined set of content standards before it is published. These are the same standards a fact-checker at a reputable consumer publication would apply.

  • The reader’s actual question is answered in the first three paragraphs, not buried below filler.
  • Every fact stated about a council, a band, a discount, or a scheme is traceable to a primary source.
  • Statutory points cite the relevant Act, regulation, or GOV.UK page.
  • Council-specific facts cite the council’s own current page, not a third-party aggregator.
  • Where rules differ in England, Scotland, and Wales, the differences are stated explicitly rather than glossed.
  • Step-by-step guides describe the actions a real person performs in order, including the specific form, department, or contact route.
  • External links go to primary sources — gov.uk, mygov.scot, gov.wales, the council’s site, the VOA, the SAA, or recognised charities.
  • No guide ever links to a Google search results page as a “fallback” for a missing official source.
  • Schema markup is applied where appropriate (Article, FAQ, HowTo) for search engines.
  • Body type is set at a minimum of 17px for readability on phones and tablets.
  • Mobile layout is tested before any guide goes live.
  • Currency is shown in pounds sterling (£) using current published figures, with the date of the figure stated where appropriate.
  • Sensitive topics (debt, enforcement, bankruptcy) are written carefully and always signpost to FCA-regulated charities for actual advice.

3. Source Hierarchy

We do not treat all sources equally. When two sources disagree, the higher-priority source wins, and we note the conflict where useful for the reader.

Tier 1 — Primary Statute / GOV.UK

The relevant Act, statutory instrument, or the GOV.UK explainer published by the responsible department. Highest authority for national rules.

Tier 2 — Devolved Government

mygov.scot for Scotland, gov.wales for Wales. Used for rules that are devolved and differ from the England framework.

Tier 3 — Local Council

The billing authority’s own current page is the authority on that council’s bands, discounts, application forms, and arrears process.

Tier 4 — Valuation Bodies

The Valuation Office Agency (VOA) for England and Wales; the Scottish Assessors Association (SAA) and individual assessors for Scotland.

Tier 5 — Tribunals and Case Law

Valuation Tribunal for England, Valuation Tribunal for Wales, Local Taxation Chamber in Scotland — used for interpretation of contested rules.

Tier 6 — Recognised Charities

Citizens Advice, StepChange, National Debtline, MoneyHelper, Shelter, Advice Direct Scotland — for debt advice references and consumer guidance.

Sources we deliberately do not rely on as primary references include unverified user-generated databases, scraped business directories, expired blog posts, marketing pages from valuation appeal companies, and any source whose information cannot be independently re-verified at the moment of writing.

4. Verification Process

Verification is the most important step in our workflow. Every guide passes through this sequence before publication, and the same sequence is repeated, in compressed form, on every scheduled review.

1

Identify the Authoritative Source

For each topic covered, we locate the highest-tier source available. For most national rules this is GOV.UK or a devolved equivalent. For council-specific facts this is the council’s own current page. The URL is captured in our internal source log.

2

Extract Core Facts

Rule, eligibility criteria, application route, evidence required, deadlines, and contact details are extracted directly from the official source. We do not paraphrase what we cannot find on the page.

3

Cross-Reference at Least One Secondary Source

Statutory points are cross-checked against at least one independent source — for example, an explainer by Citizens Advice, a council policy paper, or a tribunal decision that has interpreted the same rule.

4

Resolve Conflicts

If primary and secondary sources disagree, we either contact the council directly or note both versions in the guide so the reader can decide. We do not silently average conflicting information.

5

Test Every External Link

Every outbound link is opened and confirmed to load to the intended destination. Links that redirect to a generic homepage or 404 are removed and replaced with a working alternative or noted as unavailable.

6

Apply Jurisdictional Lens

Each guide is checked for whether the rule applies in England, Scotland, Wales, or all three. Differences are flagged, and Northern Ireland is signposted to the domestic rates system rather than treated as council tax.

7

Final Editor Pass

An editor reads the full guide for clarity, completeness, and tone before publication. The editor specifically looks for any claim that is not backed by a documented source.

What if a fact cannot be verified?

We do not publish it. If a council’s discount form, fee schedule, or process cannot be confirmed against a primary source, that part of the guide is either omitted or flagged with a note recommending the reader call the council directly.

5. Writing and Style

Style on counciltaxes.org/ is chosen to make information easy to act on, not to sound impressive. The voice is plain, helpful, and assumes the reader is intelligent but in a hurry — and possibly stressed about money.

5.1 Voice and Tone

  • Conversational but precise — written the way a knowledgeable friend would explain it
  • No jargon without an immediate plain-English explanation (when we say “billing authority” we say what that means)
  • Active voice wherever possible
  • Short paragraphs and frequent subheadings for scannability
  • UK English spellings throughout
  • Currency in £ with the date of the figure where it matters
  • No marketing-style superlatives (“the best,” “amazing,” “ultimate”) in editorial content
  • Particular care with debt and arrears content — never alarmist, always signposting to regulated help

5.2 Structure

Most guides follow a consistent structure so readers can predict where to find each kind of information:

  • Quick-action box at the top — the rule, the eligibility, the action, and the official link
  • Concise summary of what the topic is and who it applies to
  • Step-by-step process for the reader to follow
  • Eligibility, evidence, and exceptions, presented as scannable lists or tables
  • Jurisdictional differences (England, Scotland, Wales) where applicable
  • Common mistakes and what to do if your application is refused
  • Where to get free, regulated help if money is the underlying issue
  • Frequently asked questions, answered in plain English
  • Related guides on this site

5.3 What We Avoid

  • Filler paragraphs that pad word count without adding information
  • Vague advice (“contact your local council” with no link or number)
  • Speculative claims about thresholds, fees, or rules that we have not verified
  • Linking to broken pages, expired blog posts, or Google search result pages
  • Overuse of clickbait headings that promise more than the guide delivers
  • Sponsored mentions disguised as editorial recommendations
  • Suggesting any regulated debt or insolvency action without signposting to a regulated provider

6. Update Frequency

Council tax rules change every year, and individual councils revise their policies on their own schedules. Our review cycle is built around how quickly each kind of information typically changes.

Information TypeReview CycleTriggers an Earlier Review
National statutory rulesAnnually + on legislationBudget announcement, statutory instrument, court ruling
Annual band amounts and multipliersEach AprilCouncil budget setting (typically February/March)
Council-specific policiesAnnuallyCouncil policy update, reader correction
Discount and exemption rulesAnnuallyDepartment guidance update, tribunal decision
Council Tax Reduction schemesAnnuallyLocal scheme consultation outcome
External linksContinuous (automated checks)404 detected, redirect detected
Debt-advice referralsEvery 6 monthsCharity rebrand, helpline number change
FAQ contentEvery 6 monthsNew common reader question observed

Guides that have been updated within the last twelve months are eligible to display a “Last Updated” date in the visible byline area. Older guides are scheduled for review or deprecation.

7. Corrections Policy

We make mistakes. When we do, we want to fix them quickly and visibly. Our corrections policy is simple and applied consistently.

7.1 How to Submit a Correction

Email info@counciltaxes.org with the subject line “Correction” and include:

  • The URL of the page containing the error
  • The specific item that is incorrect
  • What the correct information is, and ideally a link to the official source (GOV.UK, council page, VOA, etc.)
  • Optional: your relationship to the topic (council officer, charity caseworker, affected resident), if relevant

7.2 What Happens Next

  • Acknowledgement of receipt within two working days
  • Independent verification against the official source within five working days
  • If the correction is verified, the guide is updated and a “Last Updated” timestamp is refreshed
  • For material errors that may have caused reader inconvenience, a brief correction note is added to the guide footer
  • If the correction cannot be verified, the submitter is notified with the source we checked

7.3 Severity Tiers

Corrections are categorised so the most consequential errors get the fastest attention.

  • Critical — a wrong threshold, an out-of-date statute, an incorrect deadline that could cause a reader to miss an entitlement. Target turnaround: 24 hours.
  • Material — a council process detail is outdated, a fee figure is stale, a contact number has changed. Target turnaround: 48 working hours.
  • Minor — a typo, a styling issue, an outdated tip. Target turnaround: next scheduled review.

8. Editorial Independence

The integrity of the Site depends on a clear separation between editorial guidance and any commercial relationship. We hold this rule strictly.

  • No paid placements. No council, valuation appeal company, debt-management firm, insolvency practitioner, or commercial body can pay to be referenced in our guides, to appear higher in any list, or to receive a more favourable description.
  • No advertiser-driven editorial. Display advertisers do not influence which schemes are recommended, which charities are signposted, or how rules are summarised.
  • No vendor pressure. If a vendor or firm threatens removal of cooperation in exchange for a more flattering write-up, the answer is no, and we say so.
  • Clear sponsored labelling. If sponsored content ever appears, it is clearly labelled as “Sponsored” or “Advertisement” and is visually distinct from editorial content.
  • Affiliate relationships disclosed. Where the Site uses affiliate links to genuinely useful products, the relationship is disclosed.
  • Particular care with debt and insolvency content. Commercial debt-management and IVA firms cannot pay to be mentioned in arrears guidance. We signpost only to regulated charities and statutory help.

9. Advertising Disclosure

counciltaxes.org/ displays third-party advertisements served primarily through Google AdSense. Advertising revenue funds the verification work behind every guide and allows the Site to remain free for readers.

Standards we apply to advertising:

  • Ads are clearly distinguishable from editorial content through layout and labelling
  • Ad placements do not interrupt the action steps in a how-to guide
  • We filter against ad categories that conflict with the informational nature of the Site, particularly aggressive debt-management and high-cost credit ads next to arrears content
  • We do not accept native advertising that mimics editorial content without clear sponsorship labelling
  • We do not allow advertisers to dictate editorial content in any form

For more on advertising practices and how user data is handled in connection with ads, see our Privacy Policy.

10. Use of AI Tools

We use modern editorial tools, including AI-assisted research and drafting tools, to help organise large volumes of public information efficiently. Our position on AI is honest and bounded.

  • AI tools assist research and structure. They do not replace human verification of facts.
  • No fact appears on the Site purely because an AI tool generated it. Every council process detail, statutory reference, threshold, and contact number is human-verified against a primary source.
  • AI is never used to fabricate sources. Citations link to real, accessible primary sources.
  • Human editorial judgement is the final authority. Anything that conflicts with a verified source is removed regardless of how confidently a tool produced it.
Why this matters for council tax.

Council tax is a money topic with statutory deadlines and enforcement consequences. AI tools occasionally produce confident-sounding information that is incorrect or out of date. The Site’s reputation depends on protecting readers from those errors, which is why human verification is the non-negotiable step.

11. Authors and Reviewers

The Site is produced by a small editorial team. Where appropriate, individual guides are bylined to a specific writer, and significant updates are noted in the guide footer.

11.1 Who Writes

Writers contributing to counciltaxes.org/ are selected for their ability to read primary-source documents (statutes, statutory instruments, council policy papers, tribunal decisions) and translate them into plain-English guidance. We prefer contributors with background in local government, welfare rights, money advice, public-sector communications, or technical writing.

11.2 Who Reviews

Editorial review is performed by team members with experience in fact-checking and content quality assurance. Reviewers specifically look for unsupported claims, missing sources, broken links, jurisdictional confusion (England versus Scotland versus Wales), and tonal drift away from the Site’s plain-language standard.

11.3 External Contributors

Where a guide benefits from specialised expertise (for example, a particular tribunal procedure or a complex disability-related exemption), we may consult or quote subject-matter experts. Contributions are clearly attributed and any potential conflict of interest is disclosed. We do not accept contributions from commercial firms whose business depends on the topic being covered.

12. Takedown and Removal Requests

If you are an officer of a council, an employee of a government body, or another party who believes information about your authority on the Site is inaccurate, defamatory, or should be removed, you can contact us directly.

We will respond to legitimate requests by:

  • Reviewing the guide in question against current official sources
  • Correcting verified inaccuracies promptly
  • Removing content that is shown to be defamatory or unlawful under UK law
  • Adding clarifying notes where appropriate

We do not remove accurate, sourced information simply because the subject prefers it not be public, particularly where the underlying source is itself a public council or government record. For copyright takedown requests, please see the contact instructions on our Disclaimer page.

13. Reader Feedback

Reader feedback is the single most valuable signal we receive. UK residents notice changes to council policy, court fees, or recovery practice long before any official source updates. When a reader writes in to flag a change, that feedback drives a real-time update.

We particularly welcome feedback on:

  • Council policies that have changed since our last update
  • Application forms or routes that have moved or been replaced
  • Helpline numbers or office addresses that have changed
  • Tribunal or court decisions that affect how a rule should be interpreted
  • Topics or jurisdictions we have under-covered
  • Practical tips that would help future readers (timing, evidence, common rejections)

14. Contact Editorial

For corrections, suggestions, source disputes, or anything else editorial, write to us with as much detail as you can comfortably share.

Email: info@counciltaxes.org
Subject line: Editorial — [Topic or council]
What helps most: The page URL, the specific issue, and a link to the official source where applicable.

For privacy-related questions, please use our Privacy Policy contact instructions. For questions about the limits of the information on this Site, see our Disclaimer. For more on who we are, see our About Us page.